閱讀量:14683 2024-11-22
Today, TAILG’s Indonesian Operations Center and first brand flagship store were grandly opened in Tangerang, Jakarta. The first batch of strategic distribution customers from Java Island attended the ribbon-cutting ceremony.
This means that under the strategy of taking root in Indonesia, TAILG will use the brand flagship store as a benchmark to quickly open up and create a new situation.
今日,臺鈴印尼辦事處暨首家品牌旗艦店在雅加達唐格朗隆重舉行,來自爪哇島的首批戰(zhàn)略經(jīng)銷客戶到場見證剪彩儀式,這意味著在扎根印尼的戰(zhàn)略下,臺鈴將以品牌旗艦店為標桿,快速開拓打造新局面。
Setting the Benchmark
First Flagship Store Locally
樹標桿 | 本土首個旗艦店
Since 2023, TAILG Group has formulated a strategic plan to take root in Indonesia, and has been actively implementing the plan from the brand, research and development, production, and sales.
2024, TAILG has successively set up a localised team in Indonesia, actively participated in Asiabike Jakarta and gained the praise of the governmental executives, and opened up the starting point of the brand through the first investment promotion meeting, which has laid a good foundation for deep ploughing and localised operation.
臺鈴集團自2023年制定了扎根印尼的戰(zhàn)略規(guī)劃,并積極從品、研、產(chǎn)、銷各維度積極落地。2024年以來,臺鈴先后搭建印尼本土化團隊,積極參與首屆印尼兩輪車展并獲得政府高層點贊,通過首次招商會議打開品牌起點,奠定了深耕、本土化運營的良好基礎(chǔ)。
After intensive preparations, the Indonesia Operations Center and the first brand flagship store were grandly opened on November 22. Liu Chaojian, Deputy General Manager of TAILG Group’s Overseas Manufacturing Center, Chen Xinjie, Director of TAILG Indonesia, and local government leaders jointly held a ribbon-cutting ceremony.
經(jīng)過緊鑼密鼓的籌備,11月22日,印尼辦事處暨首家品牌旗艦店盛大開業(yè)。臺鈴集團海外制造中心副總經(jīng)理劉朝健、印尼戰(zhàn)區(qū)總監(jiān)陳新杰及當?shù)卣I(lǐng)導(dǎo)一起舉行了剪彩儀式。
At the ceremony, Mr Chen Xinjie delivered a speech and signed a letter of strategic cooperation with the first batch of core customers. He said that as an important satellite city of Jakarta metropolitan area, Tangerang will be an important starting point for TAILG to realise its electric dream in Indonesia.
典禮現(xiàn)場,陳新杰總發(fā)表致辭并與首批核心客戶簽訂了戰(zhàn)略合作書。他表示,唐格朗作為雅加達大都市圈的重要衛(wèi)星城市,將是TAILG實現(xiàn)印尼電動夢想的重要起點。
“We also hope that the first flagship shop model can be replicated quickly in Java to provide Indonesian consumers with quality, energy-efficient and convenient electric mobility solutions.”
“我們也希望首家旗艦店模式可以快速在爪哇島快速復(fù)制,為印尼消費者提供品質(zhì)、節(jié)能、便捷的電動出行解決方案?!?/p>
It is reported that TAILG flagship shop in Indonesia not only represents the flagship image of the brand, but also will serve as the location of the Indonesia Operations Center, which will integrate product experience, market consulting, and operation support, providing a platform power for deepening the development of Indonesia and localisation.
據(jù)悉,臺鈴印尼旗艦店不僅代表著品牌旗艦形象,也同時將作為印尼分公司辦事處所在地,將集產(chǎn)品體驗、市場咨詢、運營支持于一體,為深耕印尼和本土化發(fā)展提供平臺動力。
After the opening of the flagship store, TAILG will implement a series of policy supports to empower its strategic customers in channel development, including store construction, establishment of standardized service centers, and brand marketing activities. These measures will provide the necessary competitiveness for the rapid expansion of the Indonesian market. With the vast potential of Indonesia’s blue ocean market, TAILG is confident in its strategy and aims to make Indonesia a key benchmark market in its global expansion.
旗艦店開業(yè)后,臺鈴也將采取一系列政策支持,賦能戰(zhàn)略客戶進行渠道建設(shè),覆蓋門店建設(shè)、標準化服務(wù)中心設(shè)立和品牌營銷活動等,為印尼市場快速拓展提供有效競爭力。面對印尼廣闊的藍海市場,臺鈴也充滿信心,力求將印尼打造為全球戰(zhàn)略布局的標桿市場之一。
Vigorous Overseas Expansion
Accelerating Global Layout
強出海 | 加速全球化布局
Since 2024, TAILG has focused on its Brand's Overseas Expansion strategy, striving to make significant strides in global market expansion and development. With international exhibitions like the Canton Fair and China International Bicycle Fair gaining immense popularity among global buyers, and the Vietnam Smart Manufacturing Base officially commencing production in August, the group has rapidly expanded its presence in global markets, particularly in Southeast Asia.
自2024年以來,臺鈴錨定“品牌出?!睉?zhàn)略布局,力爭在全球化市場布局和發(fā)展中激流勇進。隨著廣交會、上海展等國際大展倍受國際客商青睞,以及越南智造基地于今年8月份正式投產(chǎn),集團在全球市場尤其是東南亞地區(qū)業(yè)務(wù)迅速拓展。
Recently, TAILG has gained significant recognition on key international platforms and within the industry. The company was invited to participate in EICMA, the world’s largest two-wheeler exhibition, where it unveiled its flagship S96 MAX and showcased integrated motor and fast-charging technologies, attracting widespread attention.
近日,臺鈴在國際化的重要舞臺和行業(yè)發(fā)聲上也頗受肯定。如受邀參加全球最大的兩輪車展EICMA,推出年度新品S96 MAX和集成電機、快充技術(shù)贏得廣泛關(guān)注。
As a global pioneer in long-range electric vehicles, TAILG was invited on November 16 to represent Chinese electric mobility industry at the UN Climate Change Conference (COP29). The company shared China’s low-carbon mobility solutions, earning high praise from governments and international media.
作為全球長續(xù)航電動車開創(chuàng)者,11月16日,臺鈴也代表中國電動出行行業(yè)受邀出席聯(lián)合國氣候變化大會(COP29),并分享中國低碳出行解決方案,獲得來自政府和海內(nèi)外眾多媒體的高度認可。
As a fellow ASEAN member, the establishment of TAILG’s first flagship store in Indonesia marks a significant step in driving the rapid growth of the local market and expanding its influence across Southeast Asia, accelerating the brand’s global expansion.
Moving forward, TAILG plans to use this flagship store as a model, swiftly replicating its success and positioning Indonesia as a key player in the global electric two-wheeler market.
同為東盟成員國,印尼本次首家旗艦店的落成將有效推動印尼市場的快速發(fā)展,并快速輻射至東南亞市場,加速集團品牌出海。未來,臺鈴也將以旗艦店為起點,快速復(fù)制這一成功模式,助力將印尼打造成全球電動兩輪車市場的重要國家。
Adhering to the mission of "Empower mobility across the world with innovation", and focusing on the great goal of recreating another TAILG abroad, TAILG will continue to plough ahead to provide clean, energy-saving and convenient electric travel solutions for global users, and lead the global green trend.
秉持“堅持科技創(chuàng)新,讓全球用戶美好出行”的使命,圍繞“海外再造一個臺鈴”的偉大目標,臺鈴將持續(xù)深耕,為全球用戶提供清潔、節(jié)能、便捷的電動出行解決方案,引領(lǐng)全球綠色潮流。
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